Wednesday, April 06, 2005

Vikram Chatwal's Dream, a Nightmare

vikram_dream.jpg


Gawker.com
highlights one of our favorites again, Vikram Chatwal. This time, not to highlight his burgeoning film career or his association with the NY/LA Glitterati, but instead his entrepreneurial venture, the boutique Dream Hotel. Well, actually Gawker said they put this item in to highlight the above picture, where they say Chatwal
sure does look serene for a ‘tard whose Dream hotel has been recognized as little more than a dump.
Apparently Dream, which hasn't been getting the best of reviews, recently got canned by Newsweek magazine. In their piece entitled "It Sure Isn't Like Motel 6," the magazine notes:
The Dream Hotel in midtown Manhattan, which opened in October, features three sumptuously decorated bars and, in the bizarre, amply-mirrored lobby, a towering fish tank, a Mongolian statue and a stuffed raven. Its rooms, with 37-inch wall-mounted plasma televisions, are studies in the art of trying to appear chic within a stingy 160 square feet. However, there's no wireless Internet access, and the desk chairs are poorly positioned for working productively on a laptop. “Eclectic design and fancy marketing don’t cut it anymore for the business traveler who’s educated enough to know when they are getting the right product for the right price,” Chatwal says. But it’s hard to reconcile that with the blue luminescent photos (mostly of naked women) that greet guests as they step outside the elevators on each floor. Here’s an even worse sin: during enterprise’s recent stay, the Dream neglected to place our morning wake-up call, requiring a mad dash to the airport. For a business traveler, there’s no greater nightmare.


Perhaps Daddy's entrepreneurial genes don't reach Vikram.

More Gawker on Chatwal here.

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