Wednesday, June 16, 2004

Spider Man Webs His Way to India

Spider Man Webs His Way to India

This is quite an interesting development. It turns out that Marvel Comics has teamed up with Gotham Entertainment Group, the Indian publishing licensee of Marvel Comics and the leading publisher of international comic magazines in South Asia to launch Spiderman India.

From the official Press Release: "Spider-Man India interweaves the local customs, culture and mystery of modern India, with an eye to making Spider-Man’s mythology more relevant to this particular audience. Readers of this series will not see the familiar Peter Parker of Queens under the classic Spider-Man mask, but rather a new hero – a young, Indian boy named Pavitr Prabhakar. As Spider-Man, Pavitr leaps around rickshaws and scooters in Indian streets, while swinging from monuments such as the Gateway of India and the Taj Mahal. Mumbai’s (Bombay’s) first web-swinging superhero will be joined by a reinterpretation of the classic Spider-Man villain, the Green Goblin -- reinvented as a Rakshasa, an Indian mythological demon.

I love it. I love that an American comic-book figure/action hero is going to be remade for India (I guess they are taking a page from MTV India). Who would have thought, Spiderman, climbing up the Gateway of India or the Taj Mahal?


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